Daniel Pink’s 18 min video on TED.com is a great example of how extrinsic motivators (such as financial incentives) have a narrow band of effectiveness and often work in reverse. By tapping into the intrinsic motivations of autonomy, mastery and purpose we can change not only how we do business, but how we work toward a better world. It’s worth a look:
http://www.ted.com/talks/dan_pink_on_motivation.html“>
This post is offered as a book review. In “Drive,” Pink refers to Edward L. Deci’s work in 1999 and Alkie Kohn’s 1993 “Punished by Rewards” and several others who contribute to this research.